There’s no doubt that linear advertising revenues are going to decline in the coming years for big networks. Squeezed by Facebook and Google on one side, and impossible consumer expectations created by Netflix, Amazon and other streaming services on the other, the idea of an ad-supported entertainment business is under siege. This chart from the analyst firm Moffet Nathanson shows just… Read More
As ad dollars erode, tech investments point the way forward for networks
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February 13, 2018
Rating: 5
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